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Modern Tradeshow Intelligence

Free Tradeshow Industry Report: Staying Connected

Posted by Joanna Stasuk on Sep 20, 2011 12:39:38 PM

Learn how surveyed trade show attendees give an honest assessment of how they view the show experience and how they deal with what they've learned from the show when they return home. When we analyzed our data, we were struck by how ineffective post-show interaction was between attendees and exhibitors.

Download the free report here, no registration required.

Specifically we focus on:

1. A profile of the "curious" Attendee.

2. The breakdown of the connection between Exhibitors and those Attendees.

3. The problem that breakdown causes.

4. The collaboration between Exhibitors and Organizers that can repair that connection.

Topics: Trade Show Organizers, tradeshow industry report