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Modern Tradeshow Intelligence

Tradeshow Floor or Bust!

Posted by Joanna Stasuk on Jun 26, 2012 10:33:19 AM

What would you be willing to do to get to a trade show floor on time?

It all started with a cancelled flight. If you are traveling from New York to Chicago, that might not be challenging. It turns out that New York to Kansas City, MO is something else again.

Josh Hartung was traveling to an event in Kansas City on behalf of Bartizan Connects on a stormy Friday night in June. His flight was cancelled; all other Friday night flights from New York to Kansas City were booked solid.

Go to Plan B: A 6:00 AM flight from Newark Airport, across the Hudson River in New Jersey, on Saturday morning. The cost of the flight at $1,000 was double that of Josh’s original flight. At Newark, Josh learned that the flight was cancelled due to mechanical problems.

The only alternative: A $2,000, 3-leg flight arriving in Kansas City at 10:00 that night. Josh had to be on the trade show floor at 7:00 AM the following day, but that left enough time for a decent night’s sleep…Not so fast! Arriving at his hotel in Kansas City, Josh was informed that his pre-paid room had been given to another guest. So sorry. No room was available. Not at the hotel at which he had a reservation, not at any hotel in Kansas City.

By now it was 1:00 AM. What to do, what to do?

Scott Dengrove, Bartizan Connects’ director of event services, was back in New York (where it was 2:00 AM), working the phones in search of a hotel room for Josh. He finally found one in Kansas City…Kansas, 25 miles from Kansas City, Missouri. Josh was almost home free (well, not exactly free). The only thing standing between him and a bed in Kansas City, Kansas was a cab ride. Ever try to hail a taxi in Kansas City at 1:30 in the morning? Somehow, between them Scott and Josh made it all happen. And, believe it or not, Josh was on the show floor at 7:00 AM.