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Modern Tradeshow Intelligence

New Video, New Offer - Mobile Platform Free for All Registration Contracts

Posted by Joanna Stasuk on Dec 16, 2011 10:47:13 AM

Claim your free show directory app for your event with any registration agreement signed by June 30th. Your limited time offer includes our mobile platform for zero additional cost.

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Topics: iLeads Lead retrieval App, rent scanners, Convention registration services, conference registration software, Lead Retrieval Mobile App, Electronic leads, Lead Capture System, Tradeshow Mobile App, registration systems

Free Webinar: LinkedIn Tips for Tradeshow Industry Marketers

Posted by Joanna Stasuk on Aug 22, 2011 2:00:35 PM

Bartizan is hosting a free Linkedin thought leadership webinar for tradeshow professionals on Wednesday, September 28, 2011 at 12:00 PM eastern time.

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Topics: Meeting Registration Linkedin, registration services, Trade Show Registration Linkedin, rent scanners, lead retrieval system, Linkedin Conference, conference registration software, lead retrieval, Linkedin Social Media at Tradeshow, show scanner, Social Media at my Event, trade show leads, Meeting Planner Linkedin, tradeshow lead, Lead Capture System, tradeshow registration, conference registration, lead capture

Interesting New Research on Trade Show Lead Retrieval and Management - Debunks the 80% No Follow up Myth!

Posted by Joanna Stasuk on Sep 21, 2010 10:40:17 AM

EXHIBITOR magazine conducted its 2010 Sales Lead Survey and discovered some interesting trends. They found that despite the oft quoted industry myth that 80 percent of leads never receive post-show follow-up, four out of 10 respondents report that upwards of 80 percent of the leads they collect at trade shows and events do receive follow-up communication.

In terms of lead qualification, only 34 percent of respondents have a formal lead-scoring or lead-ranking process designed to prioritize follow-up or gauge the potential value of each lead (the majority of those scoring/ranking procedures were developed jointly by the sales and marketing departments). And those leads are typically qualified during formal or informal conversations between staffers and attendees (only 18 percent use surveys to qualify leads). But despite the importance placed on those staffer/attendee conversations, nearly 20 percent of survey respondents fail to train their booth staffers on lead-qualification tactics.

Today's lead retrieval systems make it easier to qualify leads. The iPhone's easy interface is a natural fit for lead retrieval - check out the world's first app for lead retrieval here.

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Topics: Convention Center, Trade Show Lead Retrieval Equipment, rent scanners, Tradeshow services, qualifiers, lead retrieval system, iphone Lead retrieval, Convention registration services, Convention Planner, Trade Event Organizers, Lead Retrieval Mobile App, Trade Show Organizers, Electronic leads, Event services, Exhibitor lead retrieval, Registration Contractor, iLeads Mobile App for iPhone, Corporate Events, Lead Retrieval Equipment, Sales Lead Follow Up, Event Organizer, Show Planner, Tradeshow iPhone App

Take our 1 Question Poll about Trade Show Leads

Posted by Joanna Stasuk on Jun 11, 2010 10:49:03 AM

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Topics: Lead Retrieval Systems, Trade Show Lead Retrieval Equipment, rent scanners, iphone Lead retrieval, Lead retrival app, Trade Event Organizers, lead scanning, iLeads, Leads Management, lead retrieval, Lead Retrieval badge scanner, trade show leads, iLeads Mobile App for iPhone and iPod Touch, Events, lead, Lead Capture System, Event Organizer, lead capture, Tradeshow iPhone App, Exhibiting at Trade Shows

Content-rich Leads

Posted by Lew Hoff on May 14, 2010 3:50:03 PM

Why don't exhibitors enrich their leads with qualifiers, surveys and notes? iLeads first 30 days on the market may have provided the answer: Make it easy and they shall qualify, survey and make notes. Entering data that will enhance lead follow-up is oh-so-easy with iLeads. Using standard terminals, whether ours or those of other manufacturers, exhibitors rarely enter notes. With iLeads, it is rare that they do not. Case in point: At Cloud Computing, one exhibitor added qualifiers and notes to over 80% of the over one-thousand leads it collected.

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Topics: iLeads Lead retrieval App, rent scanners, qualifiers, lead retrieval system, Event services, iLeads, Exhibitor lead retrieval, lead retrieval, iLeads Mobile App for iPhone, Lead Retrieval badge scanner, show scanner, trade show leads, tradeshow lead, Lead Capture System, lead capture

Give Your Exhibitors 8 More Hours of Exhibit Time Each Day with Lead Retrieval

Posted by Lew Hoff on Sep 2, 2009 12:05:00 PM

A man walks into a bar at the National Widget Association Annual Trade Show. He sidles up to the bar, orders a drink and gets comfortable. Soon a fellow standing next to him engages him in conversation about the ballgame on TV. The first fellow, Charlie, mentions that he is here for the NWA show. “Me, too”, the second man, Al replies.

The two share some baseball stories. Charlie mentions that he is exhibiting his company’s new Evergreen Wireless Widget, or EWW. “No kidding”, says Al. “I’ll have to drop by your booth. I’m in the market for green wireless widgets.”

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Topics: rent scanners, lead retrieval system, lead retrieval, Lead Retrieval badge scanner, show scanner, trade show leads, tradeshow lead, Lead Capture System, lead capture

Trade show Attendees and Exhibitors: Nurture your Connections After the Show

Posted by Lew Hoff on Jul 24, 2009 2:08:00 PM

Do you wish to extend the life of your trade show interactions? We all know the great benefits of exhibiting and attending trade shows, but here are just a few:

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Topics: rent scanners, lead retrieval system, lead retrieval, Lead Retrieval badge scanner, show scanner, trade show leads, tradeshow lead, Lead Capture System, lead capture

Lead Retrieval “Back in the Day”

Posted by Lew Hoff on Jun 25, 2009 3:41:00 PM

Lead retrieval and social networking have always existed, in one form or another. What has changed is not their function, but their form.

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Topics: rent scanners, lead retrieval, show scanner, trade show leads, lead capture

Why Buying Lead Retrieval Equipment Is Not a Viable Solution

Posted by Chris Eisenberg on Jun 18, 2009 12:44:00 PM

Do you think renting lead retrieval equipment is a waste of money? At Bartizan Connects, I am often asked by exhibitors if they can purchase lead retrieval equipment from us to use at all their shows, rather than constantly renting lead retrieval equipment for every show they attend as an exhibitor.

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Topics: rent scanners, lead retrieval, Lead Retrieval badge scanner, show scanner, trade show leads

The B*Printer is Bartizan's Wireless Mini-Printer for Lead Retrieval

Posted by Lew Hoff on Jun 12, 2009 3:57:00 PM

http://www.youtube.com/watch?v=Pi4SvYEhI9Q

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Topics: rent scanners, lead retrieval, Lead Retrieval badge scanner